Resisting the Allure of a Sale

As many of you know, I recently accepted a challenge from a reader to not shop for a month.  I committed to go the entire month of May without buying any new clothing, shoes, or accessories.

At first, it was really easy for me to refrain from shopping.   In fact, I started to feel like it would be “a piece of cake” for me to breeze through the challenge and I even considered the possibility of extending my shopping hiatus.

Sale Temptations

The ever alluring store sales – so difficult to resist!

Then, It Happened…

Then, it happened… I learned about the Nordstrom Half-Yearly Sale.  For those of you who are unfamiliar with Nordstrom’s sales, here’s the bottom line.  They only have sales three times per year – two half-yearly sales in May and November, and the “Grand Poohbah” of sales, their Anniversary Sale in July.  I can’t remember the last time I haven’t shopped at one of these sales.  After all, Nordstrom is my favorite store, I love shopping there, and I’m a “regular.”  Many of the salespeople know my name and greet me warmly when I arrive.  I feel “at home” there, like I’m in my element.

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Why Continue to Shop?

This post was inspired by a reader question in response to one of my Project 333 updates.   I love how my readers challenge me and lead me to think more deeply about my behavior and thought processes!   I’m so happy I started this blog, as it’s already exceeded my initial expectations.  I’m delighted that it’s helping others deal with their wardrobes and shopping, as well as accelerating my own awareness and growth.

Here is the reader question I’ve been pondering over the past couple of weeks:

Why do you continue to buy clothing when you have so much already that you haven’t made decisions about?”

I decided to answer this question in a post, as I’m guessing other “shopaholics” will be able to relate to my answers.  As I wrote about in “The Reasons We Shop Too Much,” there are many motives behind compulsive shopping behavior.  Just as a compulsive overeater doesn’t overindulge because she’s hungry or loves food, the frantic buying behavior of shopaholics can rarely be attributed to a love of fashion or genuine wardrobe needs.

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History of a Shopaholic

So how did I get to where I am today?  A bit of history is in order now… I’ll do my best to give the “Cliff’s Notes” version starting with my childhood (after all, I am 46 – a full history would be a book, not a page!). 

A Shy and Insecure Childhood

path to where I am todayI was a very shy and insecure child who grew up in the affluent community of San Carlos, California, a suburb of San Francisco.   I never felt as if I could measure up to my peers in terms of how I looked and how I dressed.  My parents were not as wealthy as many in the community and couldn’t afford to purchase a full wardrobe of designer clothes for me every school year.

After my parents divorced when I was 14, the money was even tighter.  I also kept gaining weight in my early teen years and had to keep buying new clothes to accommodate my burgeoning proportions.  My chubby frame coupled with my tall height (I’m 5’10”) only served to increase my tremendous self-consciousness.

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